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Latest branding
SME Law • 11 April 2024
SME firms must stay on top of their employer brand
Ignoring your brand’s health is like ignoring your blood pressure – eventually, it’ll catch up with you, writes Claire...
SME Law • 01 March 2024
What TikTok can do for your law firm
From litigation to likes: In a digital age, where social media platforms dictate much of our daily interactions, TikTok has...
Big Law • 30 January 2024
How lawyers can embrace authenticity on social media
Australian legal professionals should understand the importance of bringing their authentic selves to the forefront of their...
SME Law • 21 December 2023
Where lawyers can go wrong on LinkedIn
LinkedIn is a valuable platform for those looking to build their brand, expand their professional network, demonstrate...
In addition to the ethical and prohibitive issues with AI tools for commenting and engagement, it’s just not smart...
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Building your brand as a lawyer is an ongoing process that requires time and effort. Done right, it can yield...
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Over the last years, a growing trend can be observed in our firms: HR teams rebranding themselves as “people and...
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The days of suits, ties and heels as the expectation for a “nine-to-five, Monday-to-Friday” existence is gone, as is...
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FAL Lawyers has revealed new branding in order to modernise the firm, in addition to moving offices to facilitate a more...
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Your reputation is a vital ingredient in having a long term, successful and sustainable career, writes Michelle...
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If emerging leaders in law want to better develop their personal brands, they should consider getting involved in...
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Establishing your profile doesn’t happen in a silo. Relationships really matter. Doing the hard work really matters,...
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The world is changing around us, and thus so are the ways that lawyers network and build their personal and professional...
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Not every lawyer can be or wants to be a thought leader, major influencer, or a big brand personality. And that’s...
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