Leaving the ‘lawyer’ title behind
Award-winning practitioner Cassandra Heilbronn has, over the years, built a sizeable brand as “Lawyer Cas”. When she accepted a role as chief of staff for a private family office in Saudi Arabia, she had to grapple with not referring to herself as a practising lawyer anymore and what that meant for her professional identity.
On this episode of The Lawyers Weekly Show, host Jerome Doraisamy welcomes back Ms Heilbronn to discuss the exciting new role she has accepted in Saudi Arabia and what that job entails, deducing whether or not she can still refer to herself as a lawyer and what that emotional process entails, the sense of pride that one attaches to being a member of the legal profession and having an evolving sense of who one is.
The pair also discuss adapting one’s professional brand to suit changing circumstances, setting new vocational targets for one’s self, redefining what it means to be a modern legal professional (particularly in an ever-changing marketplace), how such evolution pertains to the looming “Great Resignation”, and how Cassandra feels about the future of her profession – whether she returns to law or otherwise.
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