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AF Legal acquires Watts McCray

Australian Family Lawyers has acquired NSW-based family law firm Watts McCray, which it says makes it the largest family practice in Australia.

user iconJerome Doraisamy 11 March 2021 Big Law
AF Legal acquires Watts McCray
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Australian Family Lawyers (ASX: AFL), also known as AF Legal Group or AFL, is merging with Watts McCray, which it says heralds a new era in modern, innovative legal service delivery for family law in the country.

The announcement was made earlier on Thursday, 11 March, with AFL merging and acquiring 100 per cent of the shares of Watts McCray Pty Ltd. The deal is set to be finalised next month.

Speaking about the acquisition, AFL executive chairman Grant Dearlove (pictured) said it is “another decisive step” in the growth of the national firm.

“As the first specialist family law firm in history to have a presence in every mainland capital city, the merger with Watts McCray strengthens our offering in Australia’s largest legal market in New South Wales,” he proclaimed.

“Combining our innovative client acquisition model and NewLaw practice with the pedigree, brand, and legal skill of Watts McCray will create a powerhouse firm in family law. Australians can look forward to a new era of service delivery in the complex family law space.”

The transaction has been welcomed by Watts McCray managing director Jackie Vincent, who is set to become the chief legal officer of the merged entity.

“We have watched the success of AFL and how it has successfully disrupted the family law market and grown its national footprint since listing on the ASX. AFL has undertaken what Watts McCray has aspired to do for many years in a short space of time,” she said.

“We share the vision and values of AFL and with our business offering refined over 40 years, we consider that our merged businesses will capture greater market share by offering Australians new ways in retaining and receiving the best family law service.”

The Watts McCray brand will continue to be used in NSW, and AFL said there will be no redundancies. To change brands, Mr Dearlove noted, would be a mistake.

“Watts McCray is unique, with significant brand equity in the New South Wales market and we know that our people are our most important assets. The brand, people and knowledge are here to stay,” he submitted.

“This is a true merger in the sense that we share values and are like minded, with the same passion to help Australians in need of family and relationship law advice. We believe the strength of each business will complement each other, that the whole is greater than the sum of its parts. This will support our fanatical client focus.

“The vendors of Watts McCray will continue to work in the business as key leaders.

“Their election to accept 50 per cent of the total consideration in shares in the Company is symbolic of their desire and motivation to grow the combined Company for the benefit and alignment of all shareholders.” 

Are you looking to launch your own practice but not sure where to start? Lawyers Weekly’s Boutique Law Summit returns to Sydney this month, designed for individuals who are looking to maximise their competitive edge in a post-pandemic marketplace. The event will be held on Friday, 26 March at the Four Seasons Hotel with a full agenda available to view here. To learn more about the event, click here.

Jerome Doraisamy

Jerome Doraisamy

Jerome Doraisamy is the editor of Lawyers Weekly. A former lawyer, he has worked at Momentum Media as a journalist on Lawyers Weekly since February 2018, and has served as editor since March 2022. He is also the host of all five shows under The Lawyers Weekly Podcast Network, and has overseen the brand's audio medium growth from 4,000 downloads per month to over 60,000 downloads per month, making The Lawyers Weekly Show the most popular industry-specific podcast in Australia. Jerome is also the author of The Wellness Doctrines book series, an admitted solicitor in NSW, and a board director of Minds Count.

You can email Jerome at: This email address is being protected from spambots. You need JavaScript enabled to view it. 

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