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Listed firm to open 2nd WA office
AF Legal Group (ASX: AFL) is set to open doors on a new office in Western Australia.
Jerome Doraisamy
In a market update to shareholders on Monday, 24 May, the listed entity – also known as Australian Family Lawyers – announced it will open its second office out west, with the new premises to be located in Joondalup, in the northern region of Perth.
The new office will be led by a senior lateral hire, the announcement noted, who has been recruited in the region.
In the market update, AFL executive chairman Grant Dearlove said that the lateral recruitment and office expansion in Perth’s north have been “fuelled by the success of our client acquisition model” in Western Australia.
“Through our analysis, we were confident it was a state that utilised digital avenues for relationship law and the level of inquiry we are generating in the region is already equivalent to our Queensland and New South Wales markets,” he detailed.
“We continue to be encouraged by the effectiveness of our client acquisition model as we scale and its success has again increased the speed of our expansion plans.”
The news follows the firm’s acquisition of Watts McCray earlier this year.
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Jerome Doraisamy
Jerome Doraisamy is the editor of Lawyers Weekly. A former lawyer, he has worked at Momentum Media as a journalist on Lawyers Weekly since February 2018, and has served as editor since March 2022. He is also the host of all five shows under The Lawyers Weekly Podcast Network, and has overseen the brand's audio medium growth from 4,000 downloads per month to over 60,000 downloads per month, making The Lawyers Weekly Show the most popular industry-specific podcast in Australia. Jerome is also the author of The Wellness Doctrines book series, an admitted solicitor in NSW, and a board director of Minds Count.
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